News: New low-user rates from Powershop. A storm has been raging on Facebook, cr...

That link explains the situation well. I agree it appears complicated but I think that's indicative of today's world: consumers are more informed and likewise, consumers are required to be more informed. Unfortunately for Powershop, they ar...

e at the bleeding edge of communicating these complexities to an audience who haven't had to address these concepts before. They are somewhat unfairly baring the brunt of that but doing a fantastic job of taking people on the journey. Well aside from those initial poorly worded emails.... but at least Ari (CEO of Powershop) was online for hours on Saturday and Sunday addressing customers personally.

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Source: http://www.facebook.com/consumernz/posts/439026876140739

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